News

New Brunswick Digital Health Company Goes Global with ONB Support

Written by CollabHub | Nov 14, 2025 6:55:37 PM

The Government of New Brunswick, through its economic development agency Opportunities New Brunswick (ONB), is actively supporting a Saint John-based digital health company in its path to international expansion. ONB Canada

Company & Technology

The company, MedReddie, leverages artificial intelligence and machine-learning to streamline health-care procurement. Their platform continuously scans advancements in the medical-device industry and supports health-care organizations in developing request-for-proposal (RFP) questions that align clinical needs with available equipment. ONB Canada

With this capability, MedReddie helps health-care systems reduce administrative burdens, improve sourcing accuracy, and deliver cost savings - all while preparing to scale into new markets.

Support from ONB

ONB is contributing a **non-repayable market-development contribution of $25,000 to MedReddie. ONB Canada+1 This investment will help the company:

  • Undertake targeted marketing activities;

  • Attend medical-technology conferences;

  • Engage a market consultant to facilitate global connections.

ONB Minister Luke Randall highlighted that MedReddie exemplifies how an innovative New Brunswick digital-health company can create smart solutions for health-care systems while expanding globally. ONB Canada

Why This Matters

New Brunswick is positioning itself as a leader in the digital-health sector. As ONB notes, the province offers strong talent, competitive operating costs, and a rich ecosystem for health-tech innovation. ONB Canada+1

By helping one of its home-grown firms scale internationally, the province is not only growing a local business but strengthening the ecosystem, creating jobs, and demonstrating the global potential of NB-based innovations.

What’s Next

For MedReddie, this funding and support marks a stepping stone toward larger global ambitions. Founder & CEO Kara LeBlanc emphasized that the investment enables the company to accelerate its AI-agent platform and scale its global growth strategy. ONB Canada

For other digital-health companies in New Brunswick, this announcement signals that ONB is open for growth-driven partnerships - particularly for firms ready to export, innovate, and scale.