Atlantic Canada's most ambitious companies have outgrown their stacks. After a decade of growth, the region's manufacturers, distributors, and multi-channel retailers are running storefronts, CRMs, ERPs, warehouses, and freight platforms that were never built to talk to each other. The cost of that disconnection (manual data entry, lost orders, slow customer support, marketing that cannot measure its own results) compounds with every new channel and every new customer.
Fredericton-based AtlanticWorks Digital Solutions is the technology firm rebuilding those stacks. As a certified partner of HubSpot, Shopify, Salesforce, Google, and Microsoft, AtlanticWorks unifies commerce systems into one operating layer: storefronts, CRMs, ERPs, customer service, AI agents, and the growth infrastructure (SEO, AI answer engine optimization, multi-touch attribution) that connects ad spend to revenue.
The work spans the full operating layer of a modern commerce business. On the integration side, AtlanticWorks has unified online storefronts, ERPs, accounting platforms, wholesale buyer portals, and shipping carrier networks into single connected stacks for regional manufacturers, cutting order-to-shipment time from a day and a half to under four hours and running day-to-day operations 70 percent faster. On the multi-brand commerce side, the firm has merged separate wholesale and consumer storefronts into unified Shopify environments serving thousands of dealer accounts, connected nine freight carriers so shipping quotes generate automatically, and rebuilt ad tracking layers so paid channels become measurable revenue drivers rather than line items in a budget. On the multi-channel growth side, AtlanticWorks has built subscription commerce engines for regional CPG brands with product catalogs syncing automatically across Google Shopping, Meta, and Microsoft Advertising.
Every engagement is month to month. The client owns the code and the accounts. Any project can be cancelled with thirty days notice, with no exit fees and no proprietary lock-in.
That structure is deliberate. For most Atlantic Canadian businesses, replacing a core system is the biggest technology change they will go through in years, and the real blocker is rarely the technology itself. It is the fear that the change goes sideways and takes the business with it. That fear is the gap AtlanticWorks is built to close. Every engagement runs with a dedicated digital transformation manager on a weekly cadence: a single point of contact whose job is to keep the client's team comfortable through the migration, the integration, the launch, and the months that follow. The delivery team behind that manager is remote-first, made up of senior engineers and contractors who scale up for larger integrations.
Founder Mo Jamal brings a background that bridges enterprise digital transformation in the MENA region, including work with the Government of Dubai during the Smart Dubai modernization era, and the Atlantic Canadian commerce ecosystem. That international perspective on rapid modernization, combined with a delivery model built around the trust and pace of regional business relationships, is what makes the firm a fit for companies that want serious technology capability without leaving the region to get it.
With clients across all four Atlantic provinces, AtlanticWorks is building the commerce technology layer underneath the next generation of Atlantic Canadian businesses. If your technical infrastructure has stopped scaling with you, that is the conversation the firm is built to have.
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